Possibly the highlight of Northern networking events this summer?

Last week, after a year-long hiatus, SocialNorth marked its triumphant return. Attendees experienced an event that set a new standard for networking, combining stunning weather, breathtaking views, delightful refreshments, and, most importantly, exceptional company.

Marking its return, SocialNorth has forged a new partnership with CSP Commerce, a Wunderman Thompson Commerce agency. Joining the ecommerce agency at its new residence, SocialNorth is planning to take full advantage of the recently opened WPP Manchester Campus, which includes its rooftop terrace and auditorium.

The excitement surrounding “Summer Vibes” reached a fever pitch as over 150 professionals made their way to the event. The sheer demand was so overwhelming that ticket sales had to be halted to avoid exceeding the event’s maximum capacity. The main concern was if there would be enough food to cater to the enthusiastic crowd which was double that then expected. One thing was abundantly clear – people were hungry to network with the SocialNorth community, and we were happy to oblige!

The pivotal role of event sponsor was graciously undertaken by Chatloop, the pioneering force behind the world’s first social-browsing social experience. Their contribution infused the event with a special touch, as drinks flowed and canapes were supplied for the evening. The meticulous attention to detail was evident throughout the evening. From the moment attendees arrived on Quay Street, even from over 200 yards away, the event’s grandeur was unmistakable, thanks to the impressive welcoming signage. To ensure that every guest felt personally welcomed, James Carr of CSP Commerce greeted each individual at the entrance. Further up the line, Lee Benecke, the co-founder of SocialNorth, gave a big Yorkshire welcome and directed guests towards the heart of the event, where they were finally met by Justin Clark, co-founder of SocialNorth on the roof terrace.

With the music going, the drink flowing and the sun setting, it was time for a short round of welcome speeches. Opening up Justin and Lee, recapped their impressive journey and the mission of SocialNorth, before handing over to Scott Armstrong of Wunderman Thompson and Andy Barlow of Chatloop, before guests were able to continue enjoying their evening of informal networking.

Besides the networking and connections, the one stand out take away from ‘Summer Vibes’  event was the big announcement of SocialNorth’s new vertical events. Kicking off with the ‘Ecommerce Series’ and in continued partnership with CSP Commerce. SocialNorth will be returning for its first event on the 28th of September 2023. Stay tuned for the ticket release.

CSP Commerce | Manchester Ecommerce and Shopify Agency

From brand through to demand, we support and manage ecommerce growth at each stage of the commerce journey. Our extensive knowledge and experience in ecommerce have established us as industry leaders for our capabilities in performance marketing, marketplace management, social commerce, and Shopify, Shopify Plus and WooCommerce web development.

We’re a Manchester ecommerce agency that works with retailers as committed to growth as we are. Our performance and platforms first approach is tailored to the ambitious brands and online retailers we partner with. As part of Wunderman Thompson Commerce, we are uniquely positioned to support businesses to scale nationally to globally.

We’ll hand-select a team of specialists to work with clients and operate as an extension of their ecommerce department. We are accountable for delivering measurable results that grow reach and revenue. Together, we will work to scale and sell your products across online channels.

Why not visit us in person?

WPP Manchester Campus,

1 New Quay Street,

Manchester,

Greater Manchester,

M3 4BN.

If you’re serious about growth then start your journey with us. Let’s succeed and scale together.
#shopifyagency #shopify #ecommerceagency #ecommercegrowth #marketplacemanagement #performancemarketing #googleads #socialcommerce #manchesterecommerceagency

The post Summer Vibes Success: Presented by SocialNorth, CSP Commerce and Chatloop appeared first on CSP Commerce.

CSP Commerce has partnered with SocialNorth to launch a new series of in-person events for digital and ecommerce professionals. 

Kicking off with a long overdue informal social ‘Summer Vibes’ is for SocialNorth’s community and friends of CSP Commerce. Hosted at the WPP Manchester Campus, the hub of WPP’s digital, creative and ecommerce agencies.

The aim of the event is simple: to bring together the northern’s digital and creative community to strengthen their networks, reflect on the year and speculate on what the future holds. 

Join us for an evening of networking, drinks, food and music. Catch up with familiar faces and make new acquaintances. 

Come for the view

Situated on top of the recently opened eight-story WPP Manchester Campus, the rooftop promises spectacular views of the city skyline. It’s the perfect backdrop for our community to get together, make new connections and have some fun!

Stay for the vibes 

Amazing views aside – it’s the people that have previously made SocialNorth events so special (which is why we want you to join us!). From industry veterans to those just getting started, Summer Vibers promises an evening of friendly networking in a relaxed atmosphere.

No agenda, No forced conversation and zero sales pitches. Guaranteed.  

Who is SocialNorth?

SocialNorth was founded by social media and digital industry experts Justin Clark and Lee Benecke in Manchester in 2018 and later revamped for the North in 2022. Hosting hybrid marketing meet up and conference events, to date SocialNorth has featured in four cities in the North of England in 2022: Manchester, Newcastle, Liverpool and Leeds. Today it boasts a community of 2,000+ who work across digital, ecommerce, social media, marketing and creative industries.

Book your tickets and join us!

CSP Commerce | Manchester Ecommerce and Shopify Agency

From brand through to demand, we support and manage ecommerce growth at each stage of the commerce journey.  Our extensive knowledge and experience in ecommerce have established us as industry leaders for our capabilities in performance marketing, marketplace management, social commerce, and Shopify, Shopify Plus and WooCommerce web development.

We’re a Manchester ecommerce agency that works with retailers as committed to growth as we are. Our performance and platform-first approach is tailored to the ambitious brands and online retailers we partner with. As part of Wunderman Thompson Commerce, we are uniquely positioned to support businesses to scale nationally to globally.

We’ll hand-select a team of specialists to work with clients and operate as an extension of their ecommerce department. We are accountable for delivering measurable results that grow reach and revenue. Together, we will work to scale and sell your products across online channels.

If you’re serious about growth then start your journey with us. Let’s succeed and scale together.

Why not visit us in person?

WPP Manchester Campus,

1 New Quay Street,

Manchester,

Greater Manchester,

M3 4BN.

#shopifyagency #shopifyplus #manchester #ecommerceagency #ecommercegrowth #marketplacemanagement #performancemarketing #googleads #socialcommerce #manchesterecommerceagency #amazon #ebay

The post Join us for Summer Vibes on 10 August 2023 appeared first on CSP Commerce.

Unlock the secrets of prosperity on Amazon. Join our Multichannel Mentors for the third instalment of our ‘Unlock Amazon’ webinar series.

If you want to achieve success on Amazon, understanding and identifying the right Key Performance Indicators (KPIs) for your business is crucial. That’s why we invite you to join our webinar, where our expert panel will unlock the secrets to thriving on Amazon.
When it comes to Amazon success, two important factors are market share and cost efficiency. During the webinar, we will help you determine where your business fits between these two points, enabling you to develop a winning campaign strategy that will accelerate your brand’s presence on Amazon.

We will also explore various strategies to enhance your brand’s presence on Amazon. Two powerful strategies are the use of sponsored Brand Banner ads and Video ads – we’ll be uncovering how you can leverage both for your growth.
Our experts will then guide you through key aspects for campaign optimization, such as bidding priority, budget management, and cost-per-click (CPC) strategies.

We will provide valuable insights on how to set the right bid, manage placement targeting and budget rules, and avoid bid conflicts across campaigns, whilst also touching on negative targeting.

You’ll leave the webinar knowing how to:
• Leverage alternative methods for brand visibility on Amazon
• Utilise placement targeting, display advertising, and contextual product retargeting
• Leverage Amazon’s toolkit to enhance your share of voice
• Track progress through metrics like New To Brand purchases, views, and uplift
• Harness the power of video ads and monitor their effectiveness
• Discover platforms like Twitch and Amazon DSP for staying ahead of competitors

If you’re ready to scale on Amazon, mastering KPIs and campaign strategies is pivotal for accelerating your brand presence on Amazon. By understanding bidding, negative targeting, and different targeting types, you can optimise your campaigns for optimal results. Tracking your progress and utilising Amazon’s toolkits, such as display ads, video ads, and Amazon DSP, will help you enhance your share of voice, capture customers, and outshine competitors.

Don’t miss out on this opportunity to gain in-depth insights and unlock the true potential of your brand on Amazon. Join our webinar today and embark on a journey toward Amazon success!

CLICK HERE TO REGISTER

Missed one of our previous Amazon webinars?

Watch them here:

Accelerate with Amazon Ads: Don’t Survive, Thrive! [Webinar]

CLICK HERE TO REGISTER

10:30 – 11:30 AM | FRIDAY 18 AUGUST 2023

CSP Commerce | Manchester Ecommerce and Shopify Agency

From brand through to demand, we support and manage ecommerce growth at each stage of the commerce journey.  Our extensive knowledge and experience in ecommerce have established us as industry leaders for our capabilities in performance marketing, marketplace management, social commerce, and Shopify, Shopify Plus and WooCommerce web development.

We’re a Manchester ecommerce agency that works with retailers as committed to growth as we are. Our performance and platform-first approach is tailored to the ambitious brands and online retailers we partner with. As part of Wunderman Thompson Commerce, we are uniquely positioned to support businesses to scale nationally to globally.

We’ll hand-select a team of specialists to work with clients and operate as an extension of their ecommerce department. We are accountable for delivering measurable results that grow reach and revenue. Together, we will work to scale and sell your products across online channels.

If you’re serious about growth then start your journey with us. Let’s succeed and scale together.

Why not visit us in person?

WPP Manchester Campus,

1 New Quay Street,

Manchester,

Greater Manchester,

M3 4BN.

#shopifyagency #shopifyplus #manchester #ecommerceagency #ecommercegrowth #marketplacemanagement #performancemarketing #googleads #socialcommerce #manchesterecommerceagency #amazon #ebay

The post Accelerate with Amazon Ads: Don’t Survive, Thrive! [Webinar] appeared first on CSP Commerce.

CSP Commerce, along with seven other agencies, celebrated the official opening of the highly anticipated WPP Manchester Campus.

Making the move from its previous location at Sevendale House, 7 Dale Street, Manchester, CSP Commerce now proudly resides at WPP Manchester Campus, 1 New Quay Street, Manchester.

The inauguration event was graced by the presence of distinguished guests, including WPP’s CEO Mark Read and UK President Karen Blackett OBE. Also in attendance were the Mayor of Greater Manchester, Andy Burnham, leaders of Manchester City Council, WPP clients, senior executives, partners, and local community leaders.

As the first WPP campus outside London in the UK, this signifies WPP’s commitment to invest in Manchester and the North of the UK. For over three decades, WPP has been actively present in Manchester, fostering growth and success for various agencies, including CSP Commerce, EssenceMediacom, Cheetham Bell, Code Computerlove, Wavemaker, and Kinetic. The new campus also welcomes new agencies Ogilvy Health and VMLY&R Health to the area.

Spread across 67,000 sqft and spanning eight floors, the campus is set to bring together 550 digital, creative, and ecommerce marketing professionals from across the North, fostering collaboration and innovation.

Noteworthy features of the campus include a stunning roof terrace offering panoramic views of the Manchester skyline, along with a café, bar, and an auditorium event space, providing a vibrant and inspiring environment for all.

Mark Read, CEO of WPP, said:

 “Our Manchester agencies have achieved significant growth and success, driven by the extraordinary talent and dedication of our people. It is their accomplishments that have paved the way for the creation of this new state-of-the-art campus. Manchester is a thriving creative hub and it has always been our intention to invest in a campus that would bring our agencies together in the city. This move further demonstrates our commitment to facilitate collaboration, fuel creativity, and give clients access to the breadth and depth of WPP talent in one location.”

Karen Blackett OBE, UK President of WPP, said:

“Manchester has always been a city brimming with growth and creativity and we wanted to be at the heart of that. The city is also home to a beautiful fruit salad of people and we need to reflect that in our organisations in order to generate growth. We are thrilled to see this vision come to life and become an integral part of the vibrant Manchester community.”

Andy Burnham, Mayor of Greater Manchester, said:

“We’re really pleased to see WPP strengthen its presence here in our city region with the opening of a major new site in Manchester. This campus is another testament to our international competitiveness and showcases our ability to attract world-renowned businesses and world-class talent. The presence of WPP, along with other industry giants, is helping to transform the economic landscape of Greater Manchester and support a growing success story.”

The WPP Manchester Campus marks the company’s 36th campus worldwide, a part of its global strategy to have 85% of its workforce based in campuses by 2025.

While embracing the new campus, CSP Commerce also retains its offices at Lancaster Office 6, 76 Church St, Lancaster LA1 1ET.

To find out more about the WPP Campus, please contact:

James Carr

Marketing Executive

james.carr@cloudcommercegroup.com

Learn more about the WPP Manchester Campus Agencies:

CSP Commerce

EssenceMediaCom

Cheetham Bell

Code Computerlove

Wavemaker

Kinetic

Ogilvy Health

VMLY&R Health

CSP Commerce | Manchester Ecommerce and Shopify Agency

From brand through to demand, we support and manage ecommerce growth at each stage of the commerce journey.  Our extensive knowledge and experience in ecommerce have established us as industry leaders for our capabilities in performance marketing, marketplace management, social commerce, and Shopify, Shopify Plus and WooCommerce web development.

We’re a Manchester ecommerce agency that works with retailers as committed to growth as we are. Our performance and platform-first approach is tailored to the ambitious brands and online retailers we partner with. As part of Wunderman Thompson Commerce, we are uniquely positioned to support businesses to scale nationally to globally.

We’ll hand-select a team of specialists to work with clients and operate as an extension of their ecommerce department. We are accountable for delivering measurable results that grow reach and revenue. Together, we will work to scale and sell your products across online channels.

If you’re serious about growth then start your journey with us. Let’s succeed and scale together.

Why not visit us in person?

WPP Manchester Campus,

1 New Quay Street,

Manchester,

Greater Manchester,

M3 4BN.

#shopifyagency #shopifyplus #manchester #ecommerceagency #ecommercegrowth #marketplacemanagement #performancemarketing #googleads #socialcommerce #manchesterecommerceagency #amazon #ebay

The post CSP Commerce Joins the Grand Opening of WPP Manchester Campus appeared first on CSP Commerce.

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