August 8, 2024
Maximising Marketing Impact: The advantages of having a CSP Account Manager
Introducing the CSP Commerce Account Managers
We would like to take the opportunity to introduce you to two of our leading Account Managers: Christina & Aaron.
Christina
For three years, Christina has been the glue at CSP, balancing her role as Account Manager with her ‘work mum’ duties. She loves meeting new people, building relationships, and might even recruit you for her netball team! When she’s not on the job, you’ll find her either coaching netball, cruising on her motorbike, or enjoying a cold beer on a sunny day.
Aaron
Meet Aaron, your multitasking Account Manager who's been at CSP for over a year. He’s a pro at keeping clients happy and outside of work enjoys hiking and detoxing in nature. If he was stranded on a desert island he’d take his dog Rigby, Wi-Fi and his PlayStation. Fun fact: Mary Berry once called his baking ‘better than expected!’
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Our main goal is to be the voice of the customer and ensure that they understand every aspect of the project, from initial concept and strategy to performance and metrics.
Day-to-day, we offer guidance and advice on projects, coordinate the internal teams and monitor internal and external comms. We want to support the client’s growth while being there for them anytime they need help.
Christina
Account Manager
So, what do they do and why do they play such an important role?
Here are some ways that our Account Managers can help:
Bridge the Gap
We are here to bridge the gap between CSP commerce, your company and any other internal/external contacts that are involved. This can include regular meetings between the relevant teams and/or 1-to-1 calls to go through things like performance, reporting and ongoing plans.
Quick Response
Our Account Managers are on hand to address their queries, concerns and feedback quickly and efficiently. They can direct the enquiry to the right team (whether that’s Marketplace Management, the Performance team, Web Development, Social Commerce or Content Marketing) for a faster response.
Consistent Communication
Having an Account Manager ensures that you are regularly updated on the progress of campaigns, project milestones and any suggestions to enhance performance. This is just one of the ways we work towards a clear two-way method of communication and building a strong relationship with our clients.
Personalised Service
They can tailor bespoke services and strategies to fit your unique needs and goals. This will include getting to know the business and understanding the industry.
Proactive Problem Solving
Occasionally things do go wrong but that’s okay! CSP Commerce AMs are there to spot potential issues or problems, and address them before they escalate. This ensures smoother project execution and better results (as well as reducing stress for both parties!)
Want to get started?
We would love to work with you to really take your marketing to the next level! If you would like to discuss your requirements, get in touch with our team today.
Already with us?
Current clients should already have an allocated Account Manager, and be communicating with them on a regular basis. We want to remind you that as an extended arm of the business, we are always here to help.
Utilising your relationship with us
Did you know that we currently offer around 10 different digital services and have dedicated specialists in each area?
These include:
Marketplace Management & eBay Promoted Listings
Google Ads Shopping Management & Google CSS
Web Development
Brand & Design
Content Marketing & Email Marketing
Social Commerce, Influencer & Affiliate Marketing